Build WordPress Sites in a Hands-on Workshop Series

Posted on Jan 17, 2013

 A HUGE thank you to Annette Walker for preparing this detailed how-to series, and to Jeff Logan for his SEO session added at the end. For a limited time you can view recordings of these sessions by clicking on the links below.

 Learn how to build a fresh, attractive website or blog using WordPress with free or custom themes!

Four Tuesday@noon business skills workshops in February will take you step-by-step through the basics of building and updating your site. WordPress is friendly and you don’t have to be a techie or designer to use it.

These workshops are designed for hands-on, so you can build your website during the sessions. The goal is that at the end of the 4-part workshop you will have a fresh, professional website that reflects you and your business. Or, you can also attend without a computer to watch and learn. The sessions will be recorded for watching later. Handouts and links to resources and tips will be provided for ongoing assistance.

If you are starting from scratch: To follow along in this course you will need to have a hosted domain. For anyone who wants assistance with picking a domain name or getting hosting, Annette will sit down with you at OfficeXpats and help you through the process. Tuesdays in January from 9:30am until noon, or email her to schedule a time (annette@astonishinc.com)

February 5, Session 1: From no website to a basic site up and running in 60 minutes or less. Includes a tour of the WordPress dashboard, menus & the key settings every site or blog must do.

February 12, Session 2: Adding content to your site. We’ll cover a range of content types, including artists’ and photographers’ portolios, writers’ samples of work, e-commerce, professional services, and blog posts.

February 19, Session 3: Adding design and functionality. Working  with plugins, starting with the essential plugins every site should use.  Themes: Getting a professional look without having to pay for a graphic designer.

February 26, Session 4: More on design, comments, blogging and essential things you need to know

Jeff Logan gives a tour of the Yoast WordPress SEO Plug-in.  This plug-in has become the “go to” plug-in for management of your WordPress blogs Search Engine Optimization. You will learn:

  • How to install the plug-in
  • Initial Plug-In setup for maximum use
  • How the Plug-In Works
  • Basic ideas of Search Engine Optimization

Jeff Logan  is the owner of a marketing company that specializes in website development for the hospitality industry. He has worked with over 900 B&B’s, dude ranches and resorts and has spoken to more than 7,000 hospitably property owners about website design, social media, and search engine marketing. See http://jefflogan.com/

Seating is limited for this hands-on course; only 15 member and 15 non-member registrations are available (COURSE IS FULL).